In the realm of business, particularly among the coterie of established professional women, expertise is not just demonstrated through the services rendered or the products offered—it’s also showcased through the wealth of knowledge shared. As women who have...
Why comparison is not always a good thing and what else you can do to be authentic and original. Comparison is the thief of joy.Theodore Roosevelt, or was it Mark Twain? Whether you are comparing your new car to the new one your neighbor bought or you’re comparing...
One of the most frequent comments I hear from colleagues and clients is “I want to do video marketing, but it just feels so scary.” And when I ask what they fear the most, the answers are things like I don’t want to look foolishI feel silly talking to myselfI...
There are two major factors in our hesitancy to be on video: • we don’t like watching ourselves or hearing ourselves • we don’t know how to present ourselves to the greatest advantage That said, in this day and age, avoiding video is nearly...
Yes, it’s important. That Thing you want to share with your clients and your perspective clients in your email marketing campaign, it’s important. I’m not saying it’s important to only You, I’m saying that Thing is life-changing to...
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